Your software instructions, menus, buttons as well as the content of each function, should be translated to give users a better understanding of your software and functionality.

When localizing a piece of software, we make changes including images, icons, date formats, time zones, currency, etc. We make sure that the function of the software remain the same and looks like it was originally designed for the target market.

The description of your software is the first thing your customers read before experiencing it in person. It’s the determining factor in whether your customers want to install it or not. If you translate the description, you open up your software to a much bigger audience.

What other people think about your software is a crucial factor in convincing new users to experience it. Therefore, translating user reviews is a good investment, leading to better global sales.

It doesn’t matter how excellent your software is, if you don’t know how to attract your target customer’s attention, it will go to waste. Thus, marketing activities conveying messages that customers can understand and get excited about is vital to boost your software sales.